Audiense Insights

🚀 Usage Guide

This guide provides a comprehensive overview of how to use the tool, including installation steps, available tools, command - line parameters, usage examples, and important notes.

🚀 Quick Start

Installing Tools

• Install Python: Refer to the official documentation.
• Install pip: It is installed along with Python.
• Install Dependencies:

pip install requests

Configuring Environment Variables

Set the following API key and access token:

export AUDIENCE_API_KEY="your_api_key"
export AUDIENCE_API_SECRET="your_api_secret"

✨ Features

Available Tools

1. Report Summary: Provides a comprehensive overview of the report, including audience demographics, interests, and content preferences.
2. Audience Segment Analysis: Compares audience segments from different reports to identify similarities and unique features.
3. Content Insights: Analyzes the content that the audience likes and shares, and extracts key themes and trends.

📦 Installation

The installation process mainly involves installing Python, pip, and relevant dependencies, and configuring environment variables. For detailed steps, please refer to the "Quick Start" section.

💻 Usage Examples

Basic Usage

# Get the report summary
python tools/get_report_summary.py --report_id "12345"

# Compare two audience segments
python tools/compare_segments.py --segment_a "A" --segment_b "B"

Advanced Usage

Example 1: Analyzing a Report

# Get the report summary
$ python get_report_summary.py --report_id 67890 --output json

# Output result
{
  "report_id": 67890,
  "summary": "The target audience is mainly young people aged 25 - 35, with interests concentrated in technology and lifestyle."
}

Example 2: Comparing Segments

$ python compare_segments.py --segment_a "tech_enthusiasts" --segment_b "digital_marketers"

# Output result
{
  "similarity_score": 0.75,
  "differences": ["age range", "interests"]
}

📚 Documentation

Command - Line Parameters

Report Summary Tool (get_report_summary.py)

• Report ID: Required. Specifies the report to be analyzed.
• Output Format: Optional (json or csv), default is json.

Segment Comparison Tool (compare_segments.py)

⚠️ Important Note

Common Issues

1. Report Not Found: Ensure that the report ID is correct and the report has been generated.
2. Missing Permissions: Check if the API key is valid.
3. Data Delay: Some reports may take time to process.

Security Tips

• Protect Credentials: Do not expose the API key publicly.
• Regular Rotation: It is recommended to change the access token every 90 days.

📄 Logging

Viewing Logs

# Unix/Linux
$ tail -n 20 -f logs/app.log

# Windows
$ Get-Content -Path "logs/app.log" -Wait -Tail 20

📚 Documentation Expansion

For more help, you can refer to the following resources:

• API Documentation
• Developer Guide